Rarible, a marketplace for NFTs, has decided to incorporate NFT collections based on Polygon to improve its marketplace builder.
The decision came amidst increasing interest in the Polygon network for non-fungible tokens and other projects related to gaming. Magic Eden and other NFT marketplaces have also decided to expand their support to include Polygon during the past months.
Rarible’s builder enables projects and their creators to personalize a marketplace for their NFT collections based on Polygon, allowing the development of a storefront specific for collections based on Rarible’s infrastructure. Designers and NFT projects can also leverage the domestic aggregation utensils found on the platform and add tokens set down on secondary marketplaces.
According to the co-founder of Rarible, the move to grow Rarible’s services to the Polygon blockchain made sense for Rarible, with the platform showcasing itself as a catalyst for Web2 companies wishing to enter the Web3 universe.
The marketplace-building solution will allow designers to highlight their one-of-a-kind brand identity, something that is reportedly impossible in NFT marketplaces found nowadays, according to the Rarible team.
Rarible declared that the marketplace chose to grow on Polygon due to the latter’s gaining of important traction in the NFT industry. This occurred after Reddit launched and registered success with its Collectible Avatars collection on Ethereum’s sidechain. Launching Avadars on Polygon got Reddit impressive success, with more than 6 million digital wallets hosting at least one such NFT.